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First Things First

New Branding and Design for New Businesses


vydavateľ:
Gestalten
cena s DPH:49,90 €
(po započítaní zľavy)(45,36 € bez DPH)

Creative outsiders and first-time founders are redefining what used to be called corporate design in a more holistic and playful way. A breath of fresh air from a new breed.

 

Editors:

Gestalten

Release Date:

November 2016

Format:

24 × 28 cm

Features:

Full color, hardcover, 256 pages

Language:

English

 

About This Book

 

Striking corporate design is a must-have for any new business. For the outsiders and first-timers entering the market, corporate design is not an add-on, it is part of the soul of the business itself. And it demands fresh ideas unfettered by standard approaches. First Things First! presents real examples from shop owners and mechanics, dentists and organic farmers —businesses discovering corporate design for the first time —as well as from traditionally creative companies like marketing agencies or restaurants, and hotels. With profiles and photographs it explores their novel approaches to corporate design.

> v kategórií:
creative business,
dizajn,
Gestalten



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